We see these famous car brands in daily life. They are all unique and meaningful. However, most of the people don’t spend a lot of time to think about their meaning. In this article we are going to focus on some of the famous car manufacturer logo meanings.
Karl Benz, who is the founder of the company, placed a star emblem in his home during the first years of his duty. In letters he wrote to his wife, he said that he believes that this emblem can be an important symbol of success and power in future. It was registered in 1909 and has continued its development since then. This star which is symbol of the company, represents the universality of motor vehicles on land, water and air.
The Japanese manufacturer shows importance of the customer satisfaction in every field. The small ellipses of the logo represent the heart of the automobile and customer. In addition to that, customer satisfaction, desire for progress and team spirit stand out as other meanings of ellipses.
Adam Opel was the founder of the company. From 1898 onwards, he started to produce cars in an old barn workshop. The old logo used a zeppelin symbol to represent technological progress. When the zeppelins became less popular, this symbol was replaced by a rocket. Lastly, in 1963, the current symbol of lightning and tire was introduced. In this symbol the wheel represents safety, while the lightning represents the speed.
The company was founded by Karl Friedrich Rapp in 1913 in Munich. During its establishment years, BMW focused solely on manufacturing aircraft engines. However, they decided to join the automotive industry through the car company which they bought later. Due to the company's history of aircraft engine production, the blue part in its logo represents the sky and the white part represents the aircraft propeller. It is also rumoured that the blue colour represents the colours of the Bavarian flag, where is the company's founding place.
Volkswagen was founded in 1937 by the German Automotive Association. The German translation of the company name is "People's Car". The company's famous logo was created by Porsche engineer Franz Xaver. The two letters on the logo represent the city of Wolfsburg in Germany since 1948.
Peugeot was founded in 1810. Before the car production, the company produced saw bands. The lion icon was chosen as the symbol to represent the top quality of its products. Also, the sharpness of the teeth of the saws that produced and the rapid movement of the saws on the cut surface are shown as a reason for the selection of this logo.
Ferruccio Lamborghini, the company's founder, designed the brand's logo with inspiration from the bull for his belief in the horoscopes. In addition to that, the names of all models produced by the Lamborghini brand come from the bulls which are fighters in Spain.
Subaru was a brand that produced fighter aircraft engines during its establishment years. However, when Japan was defeated at the end of the Second World War, the victorious countries divided the brand into twelve pieces. Six of these twelve pieces decided to reunite. As a result, in 1953, these six companies reunited under the name “Subaru”, which means “reunite”.